Raw materials

Magnesium bis-glysinate

Sometimes also called magnesium glycinate. Is chelated or chelated (bound to) with the amino acid glycine. Provides very good absorption and bioavailability in the body, does not break down in digestion and is therefore gentle on the stomach. This form of magnesium is classified as organic, and often has a higher price than other inorganic forms of magnesium. Some suppliers have better documentation of this binding-chelating form than others, such as Albion Minerals, which is used in SHIFT™ Magnesium, and SHIFT™ Magnesium powder.

Magnesium malate

In malate, magnesium is bound to malic acid (malic acid). It has been shown to have good absorption and bioavailability in the body, and is gentle on the stomach. This form of magnesium is classified as organic, and often has a higher price than other inorganic forms of magnesium. Studies have shown positive effects on muscles, and reduction of tiredness and fatigue. May have a somewhat invigorating effect. This form of magnesium is found in SHIFT™ Magnesium.

Ionic magnesium

Here, the magnesium is not bound to an amino acid or salt, but is in ionic form, which means that the mineral is easily absorbed and bioavailable to the body. It is also gentle on the stomach. The source of magnesium in ionic form is often concentrated salt water. Concentrated desert lake water in SHIFT™ Magnesium and SHIFT™ Magnesium Drops is an example of this form of magnesium.

Magnesium chloride

Consists of magnesium and chloride. Most often used on the skin, is intended to be fast-acting and may be an option for those with digestive problems. When used on the skin, the product is classified as a cosmetic and not a dietary supplement. The source of magnesium chloride is often seawater. This form of magnesium is found in SHIFT™ Magnesium Oil and SHIFT™ CBD Magnesium Oil.

Zinc bis-glysinate

Sometimes also called zinc glycinate. Is chelated or chelated (bound to) with the amino acid glycine. Provides very good absorption and bioavailability in the body, does not break down in digestion and is therefore gentle on the stomach. This form of zinc is classified as organic and often has a higher price than other inorganic forms of zinc. Some suppliers have better documentation on this form of binding and chelation than others, such as Albion Minerals, which is used in SHIFT™ Zinc and SHIFT™ Mann

Calcium bis-glysinate

Sometimes also called calcium glycinate. Is chelated or chelated (bound to) with the amino acid glycine. Provides very good absorption and bioavailability in the body, does not break down in digestion and is therefore gentle on the stomach. This form of calcium is classified as organic, and often has a higher price than other inorganic forms of calcium. Some suppliers have better documentation of this form of binding and chelation than others, such as Albion Minerals, which is used in SHIFT™ Calcium Extra.

Calcium malate

In malate, calcium is bound to malic acid (malic acid). Shown to have good absorption and bioavailability in the body, and gentle on the stomach. This form of calcium is classified as organic, and often has a higher price than other inorganic forms of calcium. Studies have shown positive effects on bone mass and muscles, among other things. This form of calcium is found in SHIFT™ Calcium Extra.

Vegan vitamin D3

Lichen is a special plant species that is a symbiosis between fungi and algae.
Some special types of lichen contain high levels of cholecalciferol, also known as vitamin D3. The lichen raw material used in SHIFT™ Natural D3 is free-growing, natural and sustainable. It is harvested whole from the trees it grows on, and
the vitamin is extracted via a gentle extraction process. The finished ingredient is called Vitashine.

Amla berries

SHIFT™ Natural-C is extracted from hand-picked amla berries (also called amalica berries or Indian gooseberries). These berries have a rich content of of vitamin C, as well as bioflavanoids and various polyphenols. In order to produce 2 kg of concentrated raw material of SHIFT™ Natural C, over one tons of hand-picked fresh gooseberries. The raw material thus contains the the same nutrients found naturally in the amla berry. Since no artificial fertilizers or chemical pesticides are used during cultivation cultivation, this is a pure raw material full of important antioxidants.

Green oats

Green oats are rich in various plant substances such as terpenes, polyphenols and phenolic acids. These substances have a variety of functions in the body depending on which substance is extracted. Some of the substances have been shown to affect neurotransmitters in the brain and increase dopamine and serotonin levels, such as the raw material in SHIFT™ Focus. While in other cases, green oats can have positive effects on stomach and gut function, as in SHIFT™ Stomach.

Bentonite mineral clay

The raw material BentoHealth in SHIFT™ Mage is purified Bentonite, which consists of the clay type montmorillonite. This is an absorbent mineral clay formed by the decomposition of volcanic ash and is only found in certain parts of the world. The clay is triple purified and is included in supplements for stomach and intestinal function. BentoHealth has a number of protective and stabilizing effects in the stomach and intestines in addition to detoxifying. As it is a mineral clay, it is also rich in trace minerals and silica.

Omega-3 from algae oil

Algae oil is at the bottom of the food chain and is therefore a sustainable and natural source of EPA, DPA and DHA. The oil is also pure as it is not exposed to various environmental toxins like other omega-3 sources from the sea, and it has naturally low oxidation parameters, as well as a neutral taste and smell. SHIFT™ Omega-3 uses the selected microalgae Schizochytrium sp, which is naturally very rich in EPA, DPA and DHA. These fatty acids are important for a number of functions in the body, including the heart, brain, vision and for anti-inflammatory effects.

Wellmun beta-glucan

Wellmune® is one of the most well-documented beta-glucan compounds available today. It consists of 1,3/1,6 beta-glucan from the cell walls of a special type of yeast (Saccharomyces cerevisiae). Wellmune® works by activating and mobilizing a large proportion of the white blood cells, enabling them to recognize and neutralize unwanted intruders more quickly and effectively. This is done without overstimulating the immune system.

Black shelf

Black cohosh has a long tradition in Norwegian folk medicine, and is perhaps one of the most researched natural preparations. Black cohosh is very rich in polyphenols and antioxidants, and has studied anti-bacterial and anti-viral effects in the body. The black cohosh extract in SHIFT™ Defense (ElderCraft®) has two large clinical scientific studies associated with it, including an extensive study of 300 airline passengers, which studied colds and their development.

Chaga

Chaga, also known as black gold, grows on birch trees in Siberia, China, North America and Scandinavia, and has been known for its immune-boosting and anti-inflammatory properties for thousands of years. Chaga is said to be one of the strongest antioxidants in the world, and is rich in beta glucans which, among other things, help to activate the immune system so that it works more effectively against unwanted invaders.

Reishi

Red Reishi is considered the queen of medicinal mushrooms in China and Japan, and is one of the most valued mushrooms in folk medicine in this part of the world. For more than 4,000 years, emperors and high-ranking Taoists have used reishi as a health-giving elixir. Historically, the mushroom has been reserved exclusively for the elite. Reishi has a high content of polysaccharides and beta-glucans, in addition to other micronutrients.

Fenugreek

Fenugreek has been used for centuries in Asian and European cultures for a variety of ailments. They are particularly well documented for their ability to increase the body's natural testosterone levels. SHIFT™ Mann uses Testofen®, a well-documented fenugreek extract rich in specific active plant substances that have testosterone-boosting and testosterone-activating effects in the body.

Mucuna Pruriens

Mucuna pruriens, also known as Juck bean or velvet bean is an extract that naturally contains l-levodpoa (l-dopa). This is one of the few substances that can cross the blood-brain barrier and lead to increased dopamine secretion. Dopamine is a neurotransmitter that is important for the brain's reward and motivation system, and feeling of pleasure and well-being and sharpens the mind.

Melatonin

Melatonin is a sleep-inducing hormone that ensures a stable circadian rhythm and makes it easier to fall asleep. Exposure to artificial light during the evening, such as laptops, mobile phones and TV screens, can reduce the secretion of melatonin and therefore negatively affect the circadian rhythm, making it more difficult to fall asleep. Low production and low secretion of melatonin can lead to problems falling asleep, waking up during the night or waking up before you are rested in the morning. Therefore, melatonin can be taken via supplements.

Aswhaganda

Ashwagandha is a common herbal medicine in traditional Ayurvedic health practices. Ashwagandha is attributed with an adaptogenic effect, which means that it can help to restore various bodily functions that are out of balance, and can have a balancing effect. The herb contains a number of active substances, including withanolides, which are said to have relaxing and balancing effects, as well as the substance triethylene glycol, which has been shown to help people fall asleep faster and improve the quality of sleep after ingestion.

Passion flower

Passionflower is known for its calming and relaxing properties, and is thus frequently used in supplements related to sleep. Passionflower and its extracts are said to affect the levels of gamma aminobutyric acid (GABA) in the brain, which in turn can lead to relaxation and faster falling asleep.

Curcumin

Curcumin is known to be anti-inflammatory and a strong antioxidant. SHIFT™ Curcumin has a high content of active curcuminoids per daily dose, which the body easily absorbs and utilizes. This is due to a technology called LipiSperse, which effectively increases the bioavailability of curcumin without adding unnecessary additives.

Lemon balm

Lemon balm has traditionally been used in folk medicine as a sedative. Nowadays, lemon balm is best known as an herb that can have relaxing, calming effects, which is also described in clinical studies.

Green tea

Green tea (Camellia sinensis) is known for its calming and relaxing effects, without being sedative. It is particularly rich in the amino acid L-theanine. L-theanine has been shown to help increase levels of serotonin and dopamine, which in turn affect the brain's reward and motivation system, contributing to a feeling of relaxation and well-being, but also mental clarity and focus. The green tea extract in SHIFT™Calm contains a whopping 40% l-theanine.

Saffron

Saffron comes from the orange stems inside the saffron crocus flower and is one of the most of the most precious spices available. SHIFT™Calm contains a specially concentrated saffron extract based on the two active ingredients in saffron; crocin and safranal. These active ingredients have been shown in a number of clinical studies to help reduce stress-related emotions, and have a positive effect on mood

Seaweed, Ascophyllum nodosum

Pigweed (Ascophyllum nodosum) is a natural and sustainable source of iodine. The seaweed is grown and harvested in the fresh and clear lochs of the Outer Scottish Hebrides. This pigweed (PureSea) is of very high quality as it is grown, harvested and dried under low temperatures, before being ground into a fine granulate using the manufacturer's special technology. This results in a high-quality iodine product with a high content of essential minerals, including iodine.

Digestive enzymes

Digestive enzymes are substances that help the body to efficiently break down the food we eat to avoid indigestion. SHIFT™ Zym is specially developed for a Nordic diet and contains specific vegetable enzymes for the digestion and breakdown of proteins, carbohydrates and fats. The proteins are broken down into easily absorbable peptides and amino acids by the enzymes. Starch, fiber and indigestible carbohydrates are broken down into sugars, which the body can utilize and lipase, which helps to break down fats from food.

CBD

In the body, we have a complex cell signaling system called the endocannabinoid system (ECS), which is a regulatory system linked to the major organs, the immune and nervous system and areas of the brain. The ECS plays a role in almost all primary physiological functions. The system has receptors throughout the body, including in skin cells and nerve fibers. Cannabidiol, better known as CBD, binds and interacts with the endocannabinoid system, affecting its regulation and activity.

Bacopa monnieri Brahmi

Bacopa Monnieri is an Indian herb traditionally used in Ayurvedic medicine as a cognitive enhancer. The traditional uses of Bacopa Monnieri have been confirmed through modern clinical research. The raw material Bacognize® in SHIFT Focus contains bacopa glycosides and can improve cognitive function in the form of increased focus, attention, working memory, multitasking and stress management.

L-serine

L-serine is an amino acid that the body depends on to maintain important functions in the brain and central nervous system. These include the synthesis of phosphatidylserine, which is an important component of brain cell membranes, and thus important for memory and normal brain health. It has been shown that the level of l-serine decreases with age, so supplementation via diet or supplements may therefore be appropriate.

Palmitoylethanolamide, PEA

PEA is a fatty acid derivative that has been shown in a number of studies to have anti-inflammatory and analgesic properties by down-regulating a number of different inflammatory processes in the body. In addition, PEA supports the endocannabinoid system in the body, similar to the substance cannabidiol (CBD). The PEA ingredient in SHIFT  Joint, Levagen+ has been studied in two randomized, double-blind, placebo-controlled trials on adult joint pain and osteoarthritis symptoms with good efficacy.

Vegetable chondroitin

Chondroitin is an important component of articular cartilage and can maintain fluid and flexibility in the joints. It also preserves hyaluronic acid, which is part of the synovial fluid. The raw material Phytodroitin™ used in SHIFT Joint is of plant origin and contains carefully selected polysaccharide-rich algae extracts consisting of glucuronic acid and N-acetylglucosamine. Phytodroitin™ is a vegan alternative to chondroitin, which is typically sourced from shark cartilage, which is unsustainable.

Nype

Rosehip with the name Rosa canina L. grows on bushes a couple of meters high along the coast. The fruit is oval, round and red-orange. Rose hips are very rich in vitamin C and also in flavonoids, carotenoids and anthocyanins. Rosehip extract with its active ingredients can, among other things, help to maintain joint health and mobility.

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